Marc Jacobs is opening a pop up shop where your money is no good. Or at least, your traditional greenbacks have no value. Just in time for Fashion Week, the designer is setting up the Marc Jacobs Daisy Tweet Shop, at which customers pay for Jacobs products by posting on Instagram, Facebook, or Twitter. The shop will be open from Feb 7th to 9th, and will be full of goodies for shoppers like food, drinks, a photobooth and a lounge, presumably so you have a nice comfy place to tweet. No word yet on how much a Tweet is worth in terms of actual dollars, but this is quite a cute little marketing ploy. I imagine the space will be a war zone once it opens up. (Fashionista)
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