
What does it take to join the Balmain Army? Turns out, it has very little to do with your clothes.
Last Sunday, Balmain's first-ever LA flagship opened its Melrose Place doors, and high-end shopaholics went absolutely nuts...for good reason. In celebration of this, sources sat down with the brand's creative director, Olivier Rousteing, to chat his famous muses, his love for the city and, of course, what it would take for us to join the ranks of his celeb besties (like Rihanna and Kim Kardashian) as part of the Balmain Army.








