My entire beauty regimen has been simple and entirely organic for years now, but there was one thing that was preventing me from going full granola—my makeup.
I've got no problems cleansing, moisturizing and protecting my skin using all-natural products with minimal ingredients—and even trying to indoctrinate my friends and family—but my cosmetics case has been seriously behind the times.
With the onset of tons of new natural beauty product lines hitting the markets these days—and celebrities like Emma Watson, Jessica Alba and Gwyneth Paltrow publicly praising all things green—it seemed like a no-brainer to hop on board the bandwagon. But where to begin? What to choose? It's safe to say I was overwhelmed by the plethora of options considering the sudden onslaught of stores like Detox Market and Credo which help you go green with the click of a button.
But before we get started on which products earned their stripes and demand space in your beauty drawer, let's take a step back and go over why we should transition to more natural products in the first place.
A quick physiology lesson in six words: skin is the body's largest organ. Why does that matter? Well, countless studies have shown that a percentage of what you put on top of your skin will absorb into your bloodstream. Chemicals and dyes are bound to let loose inside your system once you're done applying that foundation, eye shadow, lipstick, etc. You get the idea and it ain't pretty.
And hey, let's say you're not particularly health conscious or concerned with what you put into your body, that's fine too! Maybe you'd be interested in knowing that since I made the switch to green cosmetics, my skin has never looked better. With concealers and foundations formulated with oils that moisturize and keep my all-too-fussy skin from breaking out, I'm finding that I'm using less makeup than ever before.
Not only does that mean I'm pulling and tugging less on my sensitive skin, but the makeup itself isn't stubbornly staying on—we're looking at you mascara.
Still skeptical because you're not sure anything will compare to your favorite bronzer? I can assure you that green beauty products are just as pigmented and long-lasting as their not-so-green counterparts. While no two formulas can ever be 100% the same, natural options still do the job at hand.
RMS Naturally Perfect Palette
Lily Lolo Black Vegan Mascara
Rituel de Fille Luminizer
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Vapor Beauty Multi-Use Brush
W3ll People Bio Correcting Multi-Action Concealer
Ilia Lip Conditioner
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