Sean Diddy Combs has taken a step back into the fragrance world with a new scent, dubbed 3AM.
He told WWD, “Everything I do is about whether I feel it, you know? Right now, this is the type of energy that I’m feeling and that I want men and women to experience. 3 a.m. is like, not a regular person’s time. It is for me, so I just want to share with people another level of freedom and truth that you have at 3 a.m. Anything can happen.”
The Unisex fragrance, which will comes in a clear rectangular bottle, boasts notes of bergamot, mandarin, orange blossom cardamom, geranium and fig leaf. Images and samples haven’t materialized, but I’m sure it will be clean and fresh.
Would you dab on a bit of Diddy’s 3am fragrance?
Read more at WWD.com.
*Featured Image: Diddy and Kate Moss by Annie Leibowitz for US Vogue 1999.
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