Sunday, 20 September 2015
Kerry Washington, Taraji P. Henson & Mary J. Blige's Apple Music Commerical
It seems like the glitz, glam and honors given out during the 67th annual Emmy Awards this evening were all put on the back burner, thanks to a dope Apple Music commercial that quickly became a viral sensation and many viewers' obsession.
Taraji P. Henson, Kerry Washington and Mary J. Blige starred in the spot, directed by Ava DuVernay, which showed the ladies getting together at Mary's house, and then having a full-on dance party in the living room.
The soulful singer introduced them to Apple Music's "For You" feature, which recommends songs based on your stated preferences and listening history. Kerry cleverly states, "It's like you have a boyfriend that makes you a mix tape in your laptop."
And that's when the jams start playing, and the three ladies get down to the beat, dancing, rapping lyrics and cheering when an oldie but goodie comes on.
Yeah, #squadgoals for real.
The spot is one of three that will roll out this week. And if the other two follow suit, they should be pretty successful. The Twitterverse quickly started blowing up about tonight's ad, and even claimed it was better than watching the Emmys!
Wow!!
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