Friday, 20 October 2017

Erdem x H&M

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Erdem collaborating with H&M is a very big deal as we’re concerned. Thus, we expected nothing less than a star-studded affair to toast to the epic collection.
Zendaya, Kate Bosworth, Shaun Ross, and a whole host of other stars sat front row as the two brands came together for a L.A. runway show to showcase all of the upcoming designs.




A double-breasted floral jacquard suit is officially the only holiday party look I want, while a leopard fur coat will go down in anyone’s wardrobe as a classic for years to come.




Erdem’s signature florals were on display, as were classic British checks.




The collaboration also marked Erdem’s foray into menswear. That resulted in pajama-inspired separates, printed shorts, and jacquard suiting. We’ve honestly never wanted to borrow from the boys so badly.




With some of the world’s most stylish ladies in the audience, I can only imagine how they plan to wear the collection’s gorgeous dresses. Though Zendaya channeled retro Barbie for the night in a bouffant, cropped sweater, and full skirt, I can totally see her in a floral velvet embroidered slip dress. And though Bosworth wore one of the most stunning frocks in the collaboration, it would be cool to see her slip on one of its strong-shouldered jacquard blazers.




Thoughts on the collaboration? The collection hits stores and online on November 2nd.

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