Jessica Williams, the Daily Show correspondent and self-confessed media junkie, appears on the January cover of Wired Magazine.
Jessica Williams on her daily routine:
“Every day when I wake up, I check Instagram. Then I look at Twitter
to see what the One Directioners are talking about. I check Facebook to
see how everybody from high school’s doing. I go on Reddit to see what
my weirdos are talking about. Then I go on Tumblr to see what my
feminists are talking about.”
…on JMZ:
“The world is ready for a more sophisticated TMZ. If there’s one
thing I’ve learned, it’s that any dummy with a half-decent idea can
become a billionaire. And hell, I’ve always wanted to become a media
mogul. So allow me to introduce JMZ!
Do Kim and Kanye affect how society feels about interracial
relationships and blended families? What does our obsession with
Jennifer Lawrence say about third-wave feminism?”
…on what she can learn from Oprah:
“She always puts herself on the cover of her magazine. Oprah picking
vegetables, Oprah reading at the beach. I’m going to do that, but in
every post. I’m going to do that, but in every post. It’ll be right up
at the top. Let’s not forget who’s running this piece, who brought you
here.”
…on her publicity strategy:
“First I have to get the word out. I’m thinking I’ll begin at New
York Landmarks and just start grabbing people’s phones and taking
pictures of myself, then texting their friends the photo with a note
that says, “For more, go to JMZ.com” That’s how you spread the word.
I’ve already got my tagline picked out: Willy Believe That Happened?
Like, Will You Believe That Happened? That’s how all those celebrity
sites work anyway. Would you believe she wore that out in public? And
then the reader clicks through and gets the answer. “Yeah. I believe it.
This is in the realm of possibility.” Every time.”
Image: Wired.com
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